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A Slight Breeze Lifts Procter & Gamble

By Jim Cramer

 About this article:
 Procter & Gamble is turning from bad to good. It has the lowest bar, it has screwed up the most, it has the most headwinds. But when the dollar goes down and the management feels compelled to make changes -- which they do when they are off kilter -- you get this kind of run. Look, we are in a serious bull market here, and people want to own anything that has fallen back, and they will use any reason to do so. That's what you see with the ramp in McDonald's here, with the Deutsche Bank upgrade that talks about meager issues like the coffee initiative as a catalyst. Also, commodity pressure is coming down. But the main reason to recommend it is that it hasn't moved. That's the essence of the PG action. It has lagged, it is historically cheap, it doesn't have any momentum, and...

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