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The New Comeback Kids

By Jim Cramer

About this article:
Doubting the comeback story? Nobody believed that Starbucks' Howard Schultz could execute this turnaround, but he is well on his way with getting the company back on track, that's obvious. Rationalizing and slowing the growth and making it cheaper -- these are the things that he's accomplished, the same way that McDonald's executed its turn. I have always been a big believer in the Starbucks product and in Schultz, and it is great to see this one flying again ... although, as in MCD, we are only in the third inning -- too early to buy much beyond here. The turn right now seems more Whole Foods than McDonald's, but Starbucks is clearly more transferable worldwide. Shrink to grow, so to speak. I did not see Dow Chemical having so much opportunity, and I did not see Andrew Liveris as the man who...

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